Graduate Strategic Digital Information in Marketing Certificate

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Graduate Strategic Digital Information in Marketing Certificate Online

 The Title IV Strategic Digital Information in Marketing Certificate is a 21-credit hour offering that provides students with the foundation and framework for a leadership role in marketing. The focus will be on the development of leadership skills in the marketing discipline and brings them up to date with current digital, internet, mobile, and e-commerce strategies that integrate with traditional marketing practices to remain relevant in today’s rapidly changing markets (domestic and global). This certificate is available to students in all graduate programs.

 

Affordable

  • Our rates haven’t risen once in 7 years.
  • We charge the same for in-state and out-of-state students.
  • Tuition rates won’t change as long as you’re a student.
  • No student fees, no hidden fees.

See Tuition Information

At CSU-Global, we know it’s pretty hard to climb up the career ladder when you’re weighed down with student debt. That’s why we haven’t raised our rates in seven years. We’re committed to staying affordable and putting education before tuition.

100% Online

  • Complete your degree on your own schedule.
  • Work from anywhere.
  • Access student support and any resource online.

How Online Education Works for You

The life of a modern learner is a juggling act. When you’re juggling a full-time job and a family, we know it can be easy to drop the ball on your education. But with our flexible, 100% online system, we’ve set you up for success. Complete your schoolwork on your work breaks, after the kids go to bed, whenever -- earn your degree from anywhere, on your own schedule.

Respected

  • We’re regionally accredited by the Higher Learning Commission.
  • Our business programs are ACBSP-accredited.
  • 84% of our faculty hold a terminal or doctoral degree.
  • 95% of our alumni would refer a friend or family member

Accreditation Information

CSU-Global is not just any online university. We’re regionally accredited by the Higher Learning Commission, and our business programs are ACBSP-accredited. With a world-class faculty and programs designed to bring students career success, it’s no wonder that 95% of our alumni would refer a friend or family member to us.

Learning Outcomes

  • Construct traditional and digital marketing strategies that align with the marketing mix to establish and/or maintain global and industry competitive advantage.
  • Describe effective brand and product management leadership strategies.
  • Contrast digital and traditional market research.
  • Create strategic recommendations through digital analytics and traditional marketing.

Strategic Digital Information in Marketing Courses


The Graduate Certificate in Strategic Digital Information in Marketing consists of seven three-credit courses:

PMKG500: Marketing Management
ORG502: Effective Organizations – Theory & Practice
ECN500: Global Economics
MIS500: Foundations of Data Analytics
MKG510: Strategic Analysis of IMC & Digital Marketing
MKG520: Management of Market Research & Digital Analytics
MKG580: Capstone – Strategic Product & Brand Managemen

"My student experience at CSU-Global has been great. My academic advisor reaches out to me and is very responsive to my questions. The online format works well with my learning style and is easy to navigate."
- Jennifer Vogel
B.S. in Accounting Student