Undergraduate Certificate in Digital Marketing

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Undergrad Digital Marketing Certificate Online


The Title IV Undergraduate Certificate in Digital Marketing is a 21-credit hour offering that provides students with a working knowledge of digital marketing skills leading to the compilation of an effective digital marketing campaign. Students will obtain a working knowledge of the use of email, websites, social media, mobile marketing, video marketing and display advertising as well as SEM, SEO and PPC.

Affordable

  • Our rates haven’t risen once in 7 years.
  • We charge the same for in-state and out-of-state students.
  • Tuition rates won’t change as long as you’re a student.
  • No student fees, no hidden fees.

See Tuition Information

At CSU-Global, we know it’s pretty hard to climb up the career ladder when you’re weighed down with student debt. That’s why we haven’t raised our rates in seven years. We’re committed to staying affordable and putting education before tuition.

100% Online

  • Complete your degree on your own schedule.
  • Work from anywhere.
  • Access student support and any resource online.

How Online Education Works for You

The life of a modern learner is a juggling act. When you’re juggling a full-time job and a family, we know it can be easy to drop the ball on your education. But with our flexible, 100% online system, we’ve set you up for success. Complete your schoolwork on your work breaks, after the kids go to bed, whenever -- earn your degree from anywhere, on your own schedule.

Respected

  • We’re regionally accredited by the Higher Learning Commission.
  • Our business programs are ACBSP-accredited.
  • 84% of our faculty hold a terminal or doctoral degree.
  • 95% of our alumni would refer a friend or family member

Accreditation Information

CSU-Global is not just any online university. We’re regionally accredited by the Higher Learning Commission, and our business programs are ACBSP-accredited. With a world-class faculty and programs designed to bring students career success, it’s no wonder that 95% of our alumni would refer a friend or family member to us.

Learning Outcomes


  • Apply current digital theory in the field of marketing.
  • Explain the impact of global competition, market forces and other external factors on the success and failure of specific digital marketing initiatives.
  • Use digital market research tools and predictive analytics tools.
  • Demonstrate analytical and critical-thinking skills with direct application to business/marketing environments through technology.

Digital Marketing Certificate Courses


The Undergraduate Certificate in Digital Marketing consists of seven three-credit courses:

MKG310*: Introduction to Marketing
MKG340: Product and Brand Management
MKG420: Digital Marketing
MKG370: Website and Content Marketing
MKG380: Social Media Marketing
MKG400: International & Multicultural Marketing
MKG430: Market Research Through Digital Metrics & Analytics
"My student experience at CSU-Global has been great. My academic advisor reaches out to me and is very responsive to my questions. The online format works well with my learning style and is easy to navigate."
- Jennifer Vogel
B.S. in Accounting Student